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‘Small Business Saturday’ Gives Incentives to Buy Local
We all know the importance of buying local and the positive impact it has on our communities. That’s why I’m thrilled to share news about an ongoing campaign by American Express that offers incentives...
View ArticleLocal Search Roundup: Small Business Saturday, Black Friday and Tablet Adoption
Second Annual ‘Small Business Saturday’ Promotes Local Buying Millions of Americans – including President Obama – participated in the second annual Small Business Saturday on November 26. The national...
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‘Small Business Saturday’ Offers More Proof that Local Pays Off
Now in its third year, American Express’ Small Business Saturday is this Saturday, November 23. Sandwiched between popular Black Friday and emerging Cyber Monday, Small Business Saturday draws...
View ArticleLSA Members Help SMBs Get Ready for Small Business Saturday
On Saturday, November 29, shoppers will take to main streets across the country in celebration of the fifth annual Small Business Saturday. Though the brain child of credit card company American...
View ArticleTop 5 ‘Local’ Stats of the Week: Small Business Saturday
LSA President Neg Norton shared his thoughts yesterday on Small Business Saturday saying, “Our industry has a responsibility to truly help the SMB succeed because our national economy and local...
View ArticleTop 5 ‘Local’ Stats of the Week: Holiday Shopping Results
It looks as though the holiday shopping madness has gotten a little less mad this year. According to a variety of studies (see below), shoppers are spreading purchases out over the Thanksgiving...
View ArticleSmall Business Saturday & the State of SMB Marketing
According to the Bureau of Labor Statistics, over the past 15 years SMBs have been responsible for more than 60% of all job growth in the US. Small businesses are the lifeblood of the US economy and a...
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Infographic: 5 Consumer Insights for Small Business Saturday
In 2015, more than 95 million U.S. consumers shopped at small businesses on Small Business Saturday. Customers aware of this American Express initiative spent $16.2 billion at independent retailers and...
View Article2017 Small Business Saturday vs. Cyber Monday Spending
The Thanksgiving week shopping holidays always get a lot of attention as it relates to consumer shopping behaviors. This year, most headlines spoke to increases in e-commerce. Small Business Saturday...
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